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AI-generated content for email and WhatsApp, tailored to each client

Orbis Creative is Data4Sales’ AI agent that creates images and text for email and WhatsApp tailored to each customer. A “Champion,” a customer who abandoned a cart, and one who hasn’t made a purchase in months each receive different messages, based on what they’ve purchased, what stage they’re in, and what interests them—all in the tone you define for each template. You review and approve the messages before they’re sent.

Orbis Creative · New PieceShade by Template
ObjectiveRetrieve carts
AudienceAbandoned shopping cart · 1,240
Channel and ToneWhatsApp · casual, mild urgency
Template ColorItems in CartSegmentSize
KORAGenerated imageYour Trail Pro shoes are waiting for youUSD 129
Hi Lucía, you left your Trail Pro shoes in your cart. We'll hold your size 38 for you until tomorrow, and we'll cover the shipping costs.
Variants by segment
ChampionsOccasionalNew
Approve and scheduleRequest another version
BriefObjective and AudienceYou choose what you want to achieve
ContextTone and DataTemplate, products, and segment
ImageVisual elementWith the product in the cart
CopyPersonalized MessageWith each customer's information
ApprovalReady to sendYour team reviews and approves
Why Orbis Creative

Creativity with data, not generic text

A general-purpose AI writes a generic retention email. Orbis Creative knows who your Champions are, what category they buy, and when they typically return, and it communicates with them in the way that customer needs.

Just the right tone for every moment

You define how to address them in each template: urgently in a shopping cart, gratefully to a Champion.

Designed for every audience

The message varies depending on each client's segment, stage, and products.

From idea to campaign in minutes

Images and text ready for email and WhatsApp—no need to start from scratch.

Capabilities

Images and text that connect— all under your team's control

Six features for creating personalized campaigns in minutes, with a different message for each customer.

How to Talk to Them in Every Situation

You define how to address the customer in each template

It’s not the same to remind someone about a shopping cart as it is to thank a champion or announce a 24-hour promotion. For each template, you choose the tone, style, and approach of the message, and Orbis Creative crafts each piece in that style.

  • A distinct tone and style in every template
  • Form of address, emojis, and level of urgency based on the objective
  • Each new piece stays true to what you defined
Ringtone by TemplateSettings
Abandoned CartNearby · Low priority"We'll hold your size for you until tomorrow"
Frequent CustomersThank you · Exclusive"Since you're always one of the first, we're showing it to you first"
Flash SaleNow · Urgent"Today only: 30% off everything in the store"
Customers who stopped buyingWarm · with a theme"We haven't seen you in a while, and we've been saving something for you"

Sample Configuration

Messages containing data

Each message draws on what you know about the customer

Orbis Creative links the text to the Customer Data Platform: name, favorite category, nearest store, recommended products, and time of purchase. The result is a one-to-one message, not a generic template.

  • Variables in Each Customer's Profile
  • Recommended Products Based on Your Interests
  • Variants by segment and life cycle stage
WhatsApp MessageWith data for each customer
Hi [Name], the new "Favorite Categories " have arrived, and we've set aside your size at the nearest store. Here are three products we recommend for you:
It is supplemented by:360° ProfileProduct AffinityFavorite Store
Images for campaigns

Images in your brand's style, ready to send

Orbis Creative creates images for your campaigns based on your goals and products, using your colors and style. You can request different versions, edit the text in the image, and choose the one you like best.

  • Messages for email and WhatsApp
  • Variants for testing different versions
  • Editable text, colors, and style
Generated images3 variations
KORAOption ANew Trail CollectionUSD 129
KORAOption BYour Next AdventureUSD 129
Use Variant AChange textAnother version

Illustrative example

Format for Each Channel

The correct format for each channel, without having to adjust it manually

On WhatsApp: short messages with images and buttons. In email: subject line, preheader, body, and calls to action. Orbis Creative crafts each piece using the format that works best for each channel.

  • WhatsApp Templates with Text, Images, and Buttons
  • Email subject line, preheader, and body
  • Subject Line Options: How to Choose the Best One
One campaign, two channelsPreview
WhatsApp
KORAWhatsAppYour Trail Pro shoes are waiting for youUSD 129
Hi, Lucía, we'll hold your size 38 for you until tomorrow.
View Cart
Email
SubjectLucia, your size 38 is still reserved
PreheaderFree shipping until tomorrow
KORAEmailFree shippingUSD 129
Complete My Purchase

Illustrative example

One play, many audiences

The same goal, a different message for each segment

A promotion isn't presented the same way to a champion as it is to someone who has made a one-time purchase. Orbis Creative tailors the message to each audience and displays the different versions side by side.

  • Variants by segment, stage, and channel
  • Different benefits depending on the customer's value
  • All from the same campaign
Season Launch3 variants
Champions
Lucia, as always, you're one of the first—we're showing you the new collection before anyone else.
One-time buyers
Did you like your Trail Pro shoes? Check out what goes well with them—with free shipping on your second purchase.
At risk
We haven't seen you in a while, Lucía. We're saving you a 15% discount for whenever you want to come back.

Illustrative example

Managing Your Team

Orbis makes a proposal; your team decides

You can edit any text or image, request another version in natural language, and save the parts that work so you can reuse them. Nothing is sent without your approval.

  • Free text and image editing
  • Simple requests such as: shorter, more formal, or urgent
  • Approved parts ready for reuse
Orbis CreativeSettings
Make it shorter and add a sense of urgency
Orbis CreativeLucía, your Trail Pro shoes are waiting for you. Your size 38 is reserved only until tomorrow.
ApproveAnother versionEdit

Illustrative example

Connected to the entire cycle

Orbis Creative writes using everything it knows about Data4Sales

Here you go

Customer Data

  • Segment and Life Cycle
  • Products and Affinity
  • Orbis Audiences
Work with Orbis

Orbis Creative

  • Apply the color scheme for each template
  • Generate image and text
  • Tailor the message to each audience
Active

The entire platform

  • Email and WhatsApp Campaigns
  • Workflow Messages
  • Parts Approved for Reuse
The attributed revenue for each campaign shows which messages work best
Use Cases

What Teams Create with Orbis Creative

Retrieve Carts

Messages that remind customers what's left in their cart and help them complete their purchase.

Build Loyalty Among Your Best Customers

Pieces that recognize their value and show them what's new first.

Launch flash sales

A clear and urgent offer, ready to send in minutes.

Reactivate Inactive Customers

Messages that give customers a real reason to buy again.

To welcome

An initial message that makes a recommendation based on the first purchase.

Business Dates

All the items from Cyber Monday or Black Friday in the same color.

High-Conversion Templates

Start with the best-selling items

Each template starts with a goal and can be customized to fit your brand and audience with a simple request.

WhatsApp and email

Abandoned Cart

Messages that reignite the intent to buy at just the right moment and close the sale in minutes.

It remembers the items in the cart and offers free shipping for 24 hours
WhatsApp and email

Frequent Customers

Messages that acknowledge their loyalty and encourage them to repurchase their favorite products.

Thank the Champions and show them what's new in their favorite category
WhatsApp and email

Flash Sale

Compelling messages with a clear offer to drive traffic to your promotion in minutes.

Advertise 30% off storewide today only, with a sense of urgency
WhatsApp and email

Customers who stopped buying

Relevant messages to reignite the interest of your inactive audiences.

Encourage customers who haven't made a purchase in 90 days to return with a special offer
Email

Welcome

A relationship from the very beginning, with communications that show your brand understands their needs.

It welcomes customers and recommends products based on their first purchase
Email

Pre-launch for Your Best Customers

Early access and exclusive offers to make your most valuable customers feel special.

Invite the Champions to check out the collection before its release
Integrations

Orbis Creative integrates with what you already use

Orbis Creative pulls data from all your sources, and your content is published through the channels you've already connected.

Home

eCommerce

Customers, orders, shopping carts, and the catalog—all synchronized every day.

VTEXShopifyTiendanubeWooCommerceMagento (Adobe Commerce)Fenicio
Home

Brick-and-mortar store, ERP, and CRM

In-store sales follow the same pattern as online purchases.

SAPOracleMicrosoft Dynamics 365SalesforceHubSpotOdooLightspeedBsaleZeta SoftwareYour POS
Home

Website, Customer Loyalty, and First-Party Data

Performance on your site, reviews, and any other sources you already have.

Data4Sales PixelYotpoBigQueryAmazon S3DatabasesAPICSV and Excel
Departure

Messaging Channels

Campaigns, workflows, and customer service tailored to each client's context.

WhatsApp Business APIEmailSMSInstagramFacebook Messenger
Departure

Digital Guidelines

Natively synchronized audiences and lookalikes of your best customers.

Meta AdsGoogle AdsTikTok Ads
Departure

AI Assistants with MCP

View and activate your Data4Sales data from the assistant you already use.

ChatGPTClaudeGeminiGrokPerplexity
  • Daily synchronization, no manual uploads
  • Identity resolution: one unique profile per customer
  • Setup with support from our team
  • Can't find your system? We can connect to it via API, database, or files.
View all integrations
Frequently Asked Questions

Orbis Creative at Data4Sales

Questions that marketing and content teams often ask us before they start using Orbis Creative.

What is Orbis Creative?

It's the Data4Sales AI agent that creates images and text for your email and WhatsApp campaigns. It uses the tone you define in each template, your objective, and data about each audience to generate consistent and personalized content.

What kind of content do you create?

Text for WhatsApp and email—such as messages, subject lines, preheaders, and calls to action—as well as images for your campaigns. You can start with templates for abandoned carts, frequent customers, flash sales, reactivation, welcome messages, and pre-launches.

How do I decide how to speak to each client?

For each template, you choose the tone, style, and approach of the message—for example, friendly and gently urgent for an abandoned shopping cart, or grateful and personalized for your frequent customers. Orbis Creative writes each piece in that tone and tailors it to the specifics of each audience.

Can I edit what it generates?

Yes. You can edit any text or image, request a different version in natural language—for example, a shorter or more formal one—and nothing is sent without your team's approval.

Do you personalize the message for each customer?

Yes. Orbis Creative uses variables from each customer's profile—such as their name, favorite category, nearest store, and recommended products—and creates variations based on the segment or stage of the customer lifecycle.

How is this different from using ChatGPT to write campaigns?

A general-purpose AI doesn't know your customers or your brand: it writes a message that's correct but generic. Orbis Creative works within Data4Sales, knows which audience it's addressing, and prepares the piece for sending and tracking right on the platform.

A message for every customer, in every campaign

We'll show you what Orbis Creative could create using your business data.