Solutions by Industry

Pets: Every pet gets exactly what it needs, right on time

Data4Sales is the Customer Data Platform for pets: it brings together sales from your stores, your e-commerce site, and your customer interactions into a single profile for each customer and each pet. You’ll know what food they buy, how often they run out, and what their pet needs—and you can remind them just in time.

Schedule a demo See how it works

Customer Data · PetsToday's Data

StoreseCommerceERPCampaignsWhatsAppInstagram

Tomás B.Champions · Monthly Replay

PetRocco · dog

FoodPuppy 15 kg

RefreshEvery 30 days

Orbis Copilot: Rocco has about 5 days' worth of food left, based on his current purchase rate.

This Week's ReplayOrbis Audiences · updated daily

1.950

Tomás, Rocco only has a few days' worth of food left. Should we send it to you today?

WhatsAppEmail

Combined data6 sources, 1 customerStores, online, and conversations

360° ProfileTomás B.Champions · Monthly Replay

Orbis CopilotInsight of the DayWhat to Do Today

Orbis Audiences1,950 customersRe-airing this week

ActivationOne-on-One MessagingEmail and WhatsApp

Pet Challenges

What's Holding Back Growth in the Pet Industry

Challenge 1

Anti-flea products in stores, online pet food

The same customer buys the food (with shipping) and the flea treatment at the neighborhood store, but in your systems, they appear as two different people.

With Data4Sales: a single profile that tracks everything you buy for your pet.

Challenge 2

The store runs out of stock, so they shop somewhere else

When the food runs out, the customer buys it wherever is closest to them, and you didn't know it was your turn to restock.

With Data4Sales: a restocking notification tailored to each customer's pace.

Challenge 3

Cat Deals for Dog Owners

You send out promotional offers for dog food to dog owners and puppy food to people who have adult dogs.

With Data4Sales: audiences based on what they buy for their dog or cat.

Use Cases

What Pet Brands Do with Data4Sales

Before the bag runs out

A WhatsApp notification when each customer's reorder date arrives.

From Puppy to Adult

Suggest switching to a new food when the puppy becomes an adult.

Flea Prevention in a Timely Manner

A reminder about your next dose based on your most recent purchase.

From Food to Accessories

Snacks, toys, and beds for those who only buy you food these days.

Campaigns by Species

Dog deals for dog owners and cat deals for cat owners.

The Mascot's Birthday

A personalized greeting and a special treat on their birthday.

Success stories

Brands Across Latin America That Are Already Boosting Sales With Their Data

View all cases

Technology · UruguaySTIENDA+134% repeat purchases in MayHow STIENDA (Samsung Uruguay) Turned Automation into RevenueView case study

Fashion · Argentina47 Street1.9x omnichannel customer value100 stores in a single conversationView case study

Coffee · ChileMarley Coffee15.9% conversion rateHow Brand Recognition Led to ProfitabilityView case study

Fashion · UruguayFORUS+46% in revenueGreater customer retention with WhatsApp as the leading channelView case study

Supermarkets · UruguayTaTa+10% increase in reactivated customersHow TaTa Reactivated and Built Loyalty Among Inactive Customers Using WhatsAppView case study

Retail · MexicoNational Monte de Piedad1:1 WhatsApp campaignsPredictive segmentation for sales eventsView case study

Beauty · ChileSally Beauty+46% in revenue during CYBERIts inactive customer base translated into a 46% increase in revenueView case study

Fashion · ChileGiani Dafirenze+17% conversion rateTheir anniversary, turned into a sales powerhouseView case study

Pets · ChilePawal50% increase in salesReactivation, repeat purchases, and new customer acquisition with WhatsAppView case study

Beauty · UruguayThe Chemist Look+52% open rateCustomer segmentation as your best routineView case study

Fashion · ColombiaUndergold70% off Meta AdsUp to 70% lower cost on Meta Ads without losing impactView case study

The platform

Data, Marketing, and Support Brought Together by Orbis

DataCustomer Data PlatformAll your customers in a 360° profile

DataOrbis CopilotAsk your data and make decisions in seconds

MarketingOrbis AudiencesPrecise Audiences in Seconds

MarketingOrbis CreativeA message for every customer

MarketingWorkflowsAutomated workflows for every stage

SupportOrbis SupportAI-Powered Support with Full Context

Frequently Asked Questions

Data4Sales for Pets

Here are the questions pet teams usually ask us before getting started.

Is Data4Sales suitable for pet shops and pet stores?

Yes. Data4Sales works with pet product brands throughout Latin America. It combines in-store and online sales into a 360° customer profile, calculates each customer’s replenishment rate, and triggers campaigns and workflows via email and WhatsApp with attributed revenue.

Is it possible to notify each customer when it's time to restock their pet's food?

Yes. Data4Sales tracks how often each customer makes a purchase and detects when their restocking date is approaching. A workflow sends them a reminder via WhatsApp or email with their usual food items.

Can I segment my customers by dog, cat, age, or size?

Yes, based on what each customer buys. Orbis Audiences creates audiences by pet type and food line in seconds, and you can use them in email, WhatsApp, SMS, or sync them with Meta and Google.

Which campaigns work best in pet stores?

Those that track each pet's routine: food restocking, pet-specific offers, flea prevention and timely care, birthdays, and New Year's. Data4Sales builds an audience for each one and measures the attributed revenue.

How is the effectiveness of restocking notices measured?

Every ad and every campaign has its own attributed revenue, both online and in-store. You know which restocking was driven by each message and how much it sold.