Satisfaction and NPS: Measure Every Experience and Take Action Before You Lose a Customer

With Data4Sales' NPS surveys, you can measure satisfaction after every purchase or interaction, and each response is added to the customer's profile, along with their purchases and conversations. That way, you know not only what rating they gave you, but also who gave it, why, and what to do next.

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NPS Survey · Post-PurchaseNew

“How likely are you to recommend us?”
Sent via email 3 days after delivery

Survey

Martín replied 4
His last order arrived late

Detractor

Share it with your team
With their history and order in view

Action

Lucia replied 10
Top Customer · 5 purchases

Developer

Detractorserved on the same day

Speakerinvited to speak

Illustrative example

SurveyNPSAt the Right Time

AnswerDetractorFor a reason

ActionYour teamSolve it on time

AnswerDeveloperReady to recommend

ResultLoyaltyMeasure

The problem

A note without context doesn't tell you what to do

Offline SurveysResponses are stored in a separate tool, separate from sales and customer service.

Detractors Who LeaveA dissatisfied customer stops buying before anyone even contacts them.

Untapped ReferralsYour happiest customers could recommend you, but no one is asking them to.

How Data4Sales Solves It

From Idea to Action

A Timely Survey

After delivery, following an in-store purchase or customer service interaction, in an email or within an email workflow.

NPS Surveys

Reply on the profile

Each note is added to the 360° profile, along with your purchases and conversations.

Customer Data Platform

Satisfaction Surveys

Detractors, passives, and promoters, combined with value, channel, and store.

Orbis Audiences

Action for Each Group

Critics of your team or Orbis Support; promoters of reviews and referrals.

Audiences and Campaigns

Strategies for this goal

Tactics That Turn Opinion Into Loyalty

With Orbis Pulse, you choose this objective, and the AI combines these tactics for each client, within the parameters you set.

Experience

The Voice of the Customer

Measure every experience with NPS and resolve issues before they escalate.

Experience

A claim that builds customer loyalty

A problem solved well means a satisfied customer.

Acquisition

Customers Who Bring in Other Customers

Invite your promoters to recommend your brand.

Experience

Reviews That Sell

Ask the person who gave you the highest grade to write a review.

Retention

Before you leave

Prioritize high-value detractors.

Customer Loyalty

First, your VIPs

Show your supporters some appreciation with early access.

Integrations

Data4Sales integrates with the tools you already use

More than 50 native connectors for the Latin American retail sector. Your data comes in from e-commerce, physical stores, and ERP systems, is consolidated into a single customer profile, and is then sent to your channels, digital advertising campaigns, and your AI assistant.

Home

eCommerce

Customers, orders, shopping carts, and the catalog—all synchronized every day.

VTEXShopifyTiendanubeWooCommerceMagento (Adobe Commerce)PrestaShopFenicio

Home

Brick-and-mortar store, ERP, and CRM

In-store sales follow the same pattern as online purchases.

SAPOracleMicrosoft Dynamics 365SalesforceHubSpotOdooLightspeedBsaleZeta SoftwareYour POS

Home

Website, Customer Loyalty, and First-Party Data

Performance on your site, reviews, and any other sources you already have.

Data4Sales PixelYotpoBigQueryAmazon S3DatabasesAPICSV and Excel

Departure

Messaging Channels

Campaigns, workflows, and customer service tailored to each client's context.

WhatsApp Business APIEmailSMSInstagramFacebook Messenger

Departure

Digital Guidelines

Natively synchronized audiences and lookalikes of your best customers.

Meta AdsGoogle AdsTikTok Ads

Departure

AI Assistants with MCP

View and activate your Data4Sales data from the assistant you already use.

ChatGPTClaudeGeminiGrokPerplexity

Daily synchronization, no manual uploads
Identity resolution: one unique profile per customer
Setup with support from our team
Can't find your system? We can connect to it via API, database, or files.

View all integrations

Features You'll Use

Everything you need, all in one place

AttentionOrbis SupportRespond to critics with context

DataOrbis CopilotHow many Champions complained about shipments?

MarketingOrbis AudiencesAudiences by Satisfaction

MarketingWorkflowsThe survey within an email workflow

DataCustomer Data PlatformThe note on each customer's profile

SolutionsAI-Powered After-Sales SupportResolve Issues Promptly

Other objectives

Solutions by Objective

Looking for your industry? View solutions by industry

Customer Retention and Repeat PurchasesMake sure every buyer chooses you again Customer ReactivationWin back customers who stopped buying Unified retailIn-store and online—one customer 1:1 hyper-personalizationA different message for each customer Sales via WhatsAppCampaigns, flows, and customer service that drive sales Sales recoveryShopping carts and visitors returning to checkout AI-powered after-sales supportRespond based on purchase history and drive repeat sales Attribution and ROIHow much each campaign actually sold

Frequently Asked Questions

Customer Satisfaction and NPS with Data4Sales

Questions that marketing, e-commerce, and CRM teams often ask us about this goal.

What is NPS?

The Net Promoter Score measures how likely a customer is to recommend your brand, on a scale of 0 to 10. Those who rate 9 or 10 are promoters; those who rate 7 or 8 are passives; and those who rate 0 to 6 are detractors.

How are NPS surveys sent in Data4Sales?

By email: Add the NPS Survey block to the editor—with a scale from 0 to 10 or a smiley face scale—and the customer responds with a single click. Send it as part of a campaign or from an email node within a flow.

What about the answers?

They're added to each customer's profile, along with their purchases and conversations. With this information, you can create audiences of detractors or promoters, send them different campaigns, and ask Orbis Copilot what drives your customers' satisfaction.

What is the point of linking NPS to purchases?

To set priorities. A detractor who is your most valuable customer needs a response today. A promoter who buys frequently is the best candidate to recommend your brand or leave a review.

Satisfaction and NPS: Measure Every Experience and Take Action Before You Lose a Customer

A note without context doesn't tell you what to do

From Idea to Action

A Timely Survey

Reply on the profile

Satisfaction Surveys

Action for Each Group

Tactics That Turn Opinion Into Loyalty

The Voice of the Customer

A claim that builds customer loyalty

Customers Who Bring in Other Customers

Reviews That Sell

Before you leave

First, your VIPs

Data4Sales integrates with the tools you already use

eCommerce

Brick-and-mortar store, ERP, and CRM

Website, Customer Loyalty, and First-Party Data

Messaging Channels

Digital Guidelines

AI Assistants with MCP

Everything you need, all in one place

Solutions by Objective

Customer Satisfaction and NPS with Data4Sales

What is NPS?

How are NPS surveys sent in Data4Sales?

What about the answers?

What is the point of linking NPS to purchases?

Listen to each customer and take prompt action