Solutions by Industry

Travel Agencies: Every Trip Is the Beginning of the Next One

Data4Sales is the Customer Data Platform for travel agencies: it brings together reservations, destinations, travel dates, searches, and conversations into a single profile for each traveler. You’ll know where each customer wants to go, when they usually travel, and with whom, and you can suggest their next destination at just the right moment via email and WhatsApp.

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Customer Data · TravelToday's Data

Reservation SystemWebsiteAppBranchesCampaignsWhatsApp

Camila L.Frequent traveler · Long weekends

DestinationsBariloche · Mendoza

Travel3 times a year

Preview21 days

Orbis CopilotCamilatravels every long weekend and makes reservations three weeks in advance.

Long-Weekend TravelersOrbis Audiences · Updated daily

6.700

Camila, the long weekend in November is coming up. We've reserved a spot for you in Mendoza at the presale rate.

WhatsAppEmail

Combined data6 sources, 1 travelerReservations, searches, and conversations

Traveler ProfileCamila L.Frequent Traveler

Orbis CopilotBooking Window21 days before each trip

Orbis Audiences6,700 travelersLong weekends

ActivationNext destinationWhatsApp and email

Challenges Facing Travel Agencies

What's Holding Back Travel Sales

Challenge 1

High-value, infrequent purchases

A customer travels only a few times a year, and between trips, the travel agency falls off their radar.

With Data4Sales: you're there right from the start of your planning.

Challenge 2

Searches That Don't Result in a Reservation

Many travelers search, compare, and leave without making a reservation, and no one ever contacts them again.

With Data4Sales: Workflows for abandoned reservations via email and WhatsApp.

Challenge 3

Seasons That Are Determined in Advance

Long weekends, vacations, and peak seasons sell out weeks in advance, and if you wait too long, you'll miss out on the sale.

With Data4Sales: Seasonal audience data is ready before each event.

Use Cases

What Travel Agencies Do with Data4Sales

Abandoned Reservations

Retrieve every search that did not result in a reservation.

Long weekends

The right suggestion before each date.

Frequent Travelers

Benefits for frequent travelers.

Birthdays and Special Occasions

A trip to celebrate.

Corporations and Groups

Programs for businesses, groups, and students.

After the Trip

Satisfaction Survey and Next Destination.

Success stories

Brands Across Latin America That Are Already Boosting Sales With Their Data

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The platform

Data, Marketing, and Support Brought Together by Orbis

DataCustomer Data PlatformAll your customers in a 360° profile

DataOrbis CopilotAsk your data and make decisions in seconds

MarketingOrbis AudiencesPrecise Audiences in Seconds

MarketingOrbis CreativeA message for every customer

MarketingWorkflowsAutomated workflows for every stage

SupportOrbis SupportAI-Powered Support with Full Context

Frequently Asked Questions

Data4Sales for Travel Agencies

Here are some of the questions travel agency teams usually ask us before we get started.

Is Data4Sales suitable for travel agencies?

Yes. Data4Sales brings together bookings, searches, branch locations, and conversations into a single profile for each traveler, creates audiences by destination and season, and triggers campaigns and workflows via email and WhatsApp.

Can abandoned reserves be recovered?

Yes. A workflow reminds travelers who searched for a trip but didn't book of their trip, suggests alternatives, and, if they respond, connects them with an advisor or Orbis Support via WhatsApp.

How are the seasons prepared?

Orbis Audiences compiles the audience for each date based on those who traveled on similar dates, and the mailings are sent out according to each traveler's usual schedule.

Does it also work for transportation companies?

Yes. Passenger transportation companies use Data4Sales to match reservations with travelers, recover abandoned purchases, and promote peak seasons and destinations.

What does Data4Sales' AI do in the travel industry?

Orbis Copilot analyzes destinations and travelers, Orbis Audiences builds audiences by season, Orbis Creative crafts the messages, and Orbis Support provides 24/7 assistance with the reservation in sight.