

Data4Sales and Gopersonal have joined forces to offer the most comprehensive personalization solution for e-commerce in Latin America. From data to click, end-to-end.
ROAS Achieved with D4S Clients
Revenue from GoPersonal customization
less technical dependence
Online & Offline Customer Insights
Each company contributes what it does best. Together, they cover the entire cycle: from data to the user experience.

Omnichannel Customer Data Platform (CDP)
Unified customer profile: physical + digital
Marketing Automation: WhatsApp, Email, SMS
Predictive behavioral models
Customer Intelligence & Advanced Segmentation
AI Agents: Orbis, Copilot, Audiences
Orchestration of Omnichannel Customer Journeys

Real-time front-end personalization engine
Smart Search with AI
Visual Product Recommendations
Pop-ups, banners, and dynamic widgets
Custom Landing Pages
Smart A/B Testing
Calvin: A Code-Free AI Agent for E-Commerce
Data from Data4Sales powers Gopersonal's personalization. The Gopersonal experience enriches the D4S CDP. A virtuous cycle.


Customer segments
Purchase Predictions
Offline + Online History
Intelligent audiences
Propensity scores

Personalized Experiences
On-site Behavior
Signals of Intent
Clicks, searches, bounce rate
On-site conversions

Data4Sales consolidates all purchase data, online behavior, in-store visits, and communication channels into a single 360° customer profile.


Gopersonal uses these segments and predictive intelligence to display, in real time, the exact experience each user needs to see on the site.


The behavior tracked on-site feeds back into the CDP and triggers automations on WhatsApp, email, and SMS to complete the conversion cycle.